August 2023

Empowering Medical Affairs Autonomy

In the dynamic landscape of pharmaceutical and healthcare industries, the relationship between the Medical Affairs function and commercial organizations is undergoing a significant transformation. The emergence of the desire for greater autonomy of the Medical Affairs function is closely tied to the growing trend of companies replacing traditional Medical Representatives with Medical Science Liaisons (MSLs). […]

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How is AI influencing healthcare technology?

AI is having a significant impact on healthcare technology and will continue to transform the industry as the technology evolves. Here are some ways AI is influencing healthcare technology: 1: Diagnostic Accuracy: AI algorithms can analyze medical images (like X-rays, MRIs, and CT scans) with high precision, aiding doctors in diagnosing diseases such as cancer,

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Japan market entry for healthcare companies

Entering the Japanese healthcare market can be a promising venture for overseas-based healthcare companies. However, it requires careful planning and a well-defined market entry strategy to navigate the complexities and cultural nuances. Below is a step-by-step guide to creating a market entry strategy for overseas-based healthcare companies targeting Japan: Market Research and Analysis: Conduct comprehensive

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